In order for a game studio to internally propose an idea for a game, they create what is called a game pitch document. This game pitch document has everything from the game premise, setting, and lore, to how game mechanics work, controls, as well as a development schedule and marketing strategy for the game itself.

The thing is, there is no "how to" manual for writing a game pitch document, so each document is made in a different way. They all carry the same elements, but some companies may opt for a bulleted list or paragraphs to tell you how the HUD will look, while another company may just show you an image instead.

The purpose of this project is to highlight those differences, as well as show you how one pitch may have a ton of information about the proposed lore, while another might focus on a cool way to market the game instead. There really isn't a wrong way to make a game pitch as long as you have all of the main elements, the ones of which we cover in this project listed here:


This project consists of four different game pitch documents, the content of which can be found here:

Project Code

If you would like to see our code for this project, please visit our GitHub repo!

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.